Comparing Hubspot and Salesforce for Mid-Size B2B Companies

If you’re a mid-sized business, chances are you’re looking for an all-in-one software solution to help manage customer relationships, marketing campaigns, and sales. Two of the most popular options are HubSpot and Salesforce. While both offer impressive features and pricing plans, it can be difficult to determine which is best for your business. Let’s break down the main differences between the two so that you can make an informed decision.


HubSpot is mainly known as an inbound marketing platform that helps users attract more website visitors, convert leads into paying customers, close deals faster with automation, and measure results along the way. It also offers CRM functionality that helps businesses build meaningful relationships with their customers by tracking interactions with prospects, contacts, companies, deals and tasks. All of this data is accessible within one comprehensive dashboard.

Salesforce is a powerful Customer Relationship Management (CRM) platform that helps businesses capture customer data at every step of their journey. It also offers workflow automation tools to streamline processes such as generating quotes or managing customer service inquiries. In addition, Salesforce provides robust analytics tools to help businesses gain insights into customer behavior and track performance metrics like revenue growth over time.


For mid-size businesses with limited budgets looking for powerful enterprise software solutions on a budget—price is often a key factor when deciding between two competing products. While both platforms offer flexible pricing plans tailored to meet the needs of small businesses or enterprises alike—HubSpot tends to be significantly more affordable than Salesforce for mid-sized companies.

With HubSpot Enterprise plans starting at $3200/month (with discounts available), compared to Salesforce’s starting price point of $7500/month—it’s clear that HubSpot offers better value for money when it comes to mid-size business needs.

Which is best for you?

Making the right choice between Hubspot & SalesForce isn’t easy – but understanding what each platform can offer in terms of features and pricing can help you make an informed decision about which platform is best suited for your mid-size business’s needs.

From powerful CRM capabilities and automated workflows to flexible integrations with third party apps – both platforms have something special to offer – but when it comes down to affordability and value for money – Hubspot wins hands down! For mid-size businesses on a budget looking for enterprise software solutions without breaking the bank – there’s no better option than Hubspot! So if you’re in the market for an effective yet affordable platform that caters specifically to your business’s needs – HubSpot is definitely worth a try.

Lead Love is a group of HubSpot experts and Gold-Tier HubSpot Solution Partners. We can help you set up your HubSpot platform and begin taking advantage of the best features HubSpot has to offer. Schedule an intro meeting with us to get started!

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