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Track Marketing Campaign Results with HubSpot’s Campaigns Tool: Best Practices, How To Use, And Why (with video)

Curious how to track campaign results from a bird’s eye view, and/or organize assets around campaigns in HubSpot? That would[…]

How to Integrate Literally Any Application with HubSpot (with Video)

Hubspot is an all-in-one marketing, sales, and customer service software that helps businesses grow. 1000+ applications integrate natively with Hubspot,[…]

The Beginner’s Guide to YouTube Optimization: Improve Your Video Visibility

YouTube has become one of the most popular search engines in the world, with over 2 billion monthly active users.[…]

Segment HubSpot Email Campaigns by Engagement: A Brief Guide with Video

Email marketing is an incredibly effective way to reach and engage with B2B audiences, but if you aren’t careful, it’s[…]

Why Video Content Marketing Is Essential for B2B Companies

WHY VIDEO CONTENT MARKETING IS ESSENTIAL FOR B2B COMPANIES Video content marketing is becoming increasingly important for B2B[…]

How To Use Smart Content in HubSpot Marketing Emails

Smart content is an increasingly popular tool that can be used in HubSpot marketing emails to maximize the effectiveness[…]

5 Powerful Lead Generation Tools in HubSpot

HubSpot is a very powerful platform that allows you to optimize your lead generation campaigns and capture all of your[…]

Comparing HubSpot and Salesforce for Mid-Size B2B Companies

If you’re a mid-sized business, chances are you’re looking for an all-in-one software solution to help manage customer relationships, marketing[…]

Grow Your Business with HubSpot’s B2B Lifecycle Marketing Solutions

Every business needs to keep up with the ever-changing digital world, and having an effective marketing strategy is crucial. As[…]

How To Set Up the Salesforce Integration in HubSpot

Once you have your HubSpot account up and running, you’ll need to connect your Salesforce account (if relevant, of course).[…]

How To Use Original Source Tools in HubSpot

Original source properties are extremely helpful because they are automatically tracked in any HubSpot portal, and they are permanent data[…]

3 Ways to Build Your Website: How to Know What’s Best For You

There are 3 primary ways to build your website: DIY Website, WordPress Template, or Custom Design & Build. The[…]

How to Use Association Labels in HubSpot

A new feature in HubSpot this year is association labels. It’s an advanced way to connect objects and properties. For[…]

8 Types of Revenue Attribution Models in HubSpot: How To Know What’s Best For You

There are 8 ways that you can look at revenue attribution in HubSpot. To figure out which is best for[…]

4 Steps to Create a Service-Level Agreement Between Marketing & Sales Teams

Creating a Service-Level Agreement (SLA) between marketing and sales teams is absolutely key for having an effective revenue operations program.[…]

3 Tips for Building a Successful Email Nurture Campaign

Email Nurture Campaigns tend to be one of the biggest priorities for our new clients. There are 3 things to[…]

How to Maximize Your HubSpot Investment

Many clients come to us using a limited set of the features in their HubSpot portals – ultimately not getting[…]

5 Fundamentals of Youtube Optimization

Optimizing for YouTube has become increasingly important as customers prefer and expect video content more and more. YouTube Optimization strategies[…]

HubSpot vs. Kixie: Which Calling Features Are Best For You?

Many HubSpot users have been finding the new calling features very helpful, so what are the differences now between the[…]

Do Hubspot and Salesforce Integrate?

HubSpot and Salesforce have a powerful integration. However, it’s not as simple as switching an on/off button. It requires an[…]

Beginners Guide to Revenue Operations

Revenue Operations is not optional – it’s mandatory for all businesses. Every company, no matter how big or successful it[…]

Waking Dormant Contacts with Re-Engagement Campaigns

It is easier than ever to build a long list of email marketing contacts, but what really counts is converting[…]

Re-Engage Contacts before Generating New Leads

There’s a lot of excitement around the topic of ‘lead generation’. It seems to be intriguing for most organizations. Lead[…]

Create Content that Feels Good to Read

Creating content that feels good builds trust and relationships with future customers. That part is obvious. But there’s subtlety to[…]

How to Write Blog Posts: Faster, and Consistently

Content and email marketing: it helps customers get to know your business before taking the leap to speak with you.[…]

10 Tips: Make Email List-Building Part of Your Existing Marketing Strategy

First, why is it important to keep growing our email lists? More than half the world’s population; an estimated 3.9[…]

3 Lead Conversion Tips: Increase Revenue without Increasing Spend

These days, Marketing and Revenue Directors are responsible for increasingly complex lead conversion systems. The problem is that they are[…]

Workflows vs Sequences in HubSpot | What’s The Difference?