HubSpot and Salesforce have a powerful integration. However, it’s not as simple as switching an on/off button. It requires an in-depth understanding of both platforms, as well as experience with the integration app itself.
You are essentially mapping objects from one platform to the other. For example, you would map an Account in Salesforce to a Company in HubSpot, or a Deal in HubSpot to an Opportunity in Salesforce.
Active management (and oftentimes troubleshooting) is required, so it’s important to work with a team of experienced HubSpot and Salesforce pros. Fortunately, this has become an expertise for Lead Love and something that we actively manage for several of our Enterprise clients.
If your organization needs with help creating or managing a HubSpot-Salesforce integration, schedule an introduction call with Lead Love today!